Join us for an insightful session with TransUnion® industry leaders as we discuss the myriad of factors reshaping acquisition marketing – and the opportunities these trends present to lenders. From shifting consumer appetites for credit and evolving expectations for marketing experiences, to the new ways consumers are evaluating their credit options and internal organizational pressures, change is afoot. Discover how to stay ahead of the curve as we move into 2025 — and explore how some savvy bankers are already adapting to meet market demands.
Some key topics we'll cover include:
- Understanding market shifts. Get insights into changing interest rates and credit scores, fragmented demand for credit, and the push for digital-first, customer-centric experiences.
- Navigating internal pressures. We'll focus on cost efficiency, data security and optimizing MarTech investments.
- Adapting to change. Find out how bankers embracing nimble marketing methods to make the most of available data.
