The phone channel remains critical to the ability of financial institutions and insurance companies to meet their goals, but these industries face significant problems in reaching the right party, including:
- Calls are not being answered due a lack of trust in the phone
- Legitimate calls are being mislabeled as spam, or blocked
- Bad actors have adopted more sophisticated, targeted tactics, like call spoofing, to commit fraud
Max Ball an Industry Analyst from Forrester Consulting, and Henry Hayter discuss:
- Recent market trends and tactics used by fraudsters
- Technologies and solutions for enterprises to sign their own calls—preventing mislabeling and blocking
- Ways to implement call authentication regardless of underlying network
- How to stop fraudsters from spoofing their phone numbers
