VeriFone Systems Inc.’s Paymedia add-on now enables gas stations to present advertising on their pumps’ screens, the terminal maker announced.
The VeriFone Digital Network, which plays in more than 10,000 taxicabs throughout the United States and the United Kingdom, drives the Paymedia service, which works with VeriFone’s Secure PumpPay system, the San Jose, Calif.-based company said in a press release.
“VeriFone continues to look for ways to enhance the fueling experience for the consumer while also generating additional revenue from the gas sale for our customers,” Dan Yienger, VeriFone vice president for petroleum sales, said in the release.
VeriFone said its Paymedia for Secure PumpPay system is now available from resellers.