Klarna has rolled out its Pay Now feature in the U.S., granting customers the option to pay immediately and in full at any participating online retailer, with plans to launch a payment card in the near future.
The Swedish buy now/pay later company already offers the Pay Now service in the U.K., Italy and other European countries.
“Consumers continue to reject double-digit interest rates and fee-laden revolving credit, while simultaneously seeking more choice, control and flexibility in how they shop and pay both online and in store,” Sebastian Siemiatkowski, co-founder and CEO of Klarna, said in a press release Tuesday.
The upcoming Klarna Card, which can integrate with the user's Klarna account to assist with managing owed balances, provides consumers with the option to settle purchases in four installments and can be accessed from Apple Pay or Google Pay.
Klarna's other recent efforts to enhance its BNPL business include a
