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This “audience of one” approach gives customers offers that are personalized to them, enhancing the relationship with your brand and building trust, says Mobiquity's Sree Singaraju.
September 23Mobiquity -
PayPal is bringing its contactless Business Debit Mastercard rewards card into five additional European countries.
September 23 -
Burger King envisions a future in which the only thing its patrons will touch is their actual food, a redesign acknowledging 2020’s emergency workarounds have permanently shifted how people engage businesses and gained habits that go beyond their fear of spreading germs.
September 23 -
As the Federal Reserve's FedNow instant payments and settlement system enters into testing and use-case development phases, an emphasis on speed to market, ubiquity and compatibility with other systems remains in the forefront.
September 22 -
Speed stands at the forefront of any real-time payments deployment, but the real staying power in new payments innovation rides on the development philosophy of the platform itself.
September 22 -
It's been six weeks since the Paycheck Protection Program expired and banks started filing forgiveness applications on behalf of borrowers. So why isn't the Small Business Administration responding?
September 22 -
To take on these other forms of contactless payment, the POS must offer the same functionality as stationary cash registers, including card payments, digital receipts, coupon redemption, mobile payment and CRM integration, says GK Software USA's Todd Barstow.
September 22GK Software USA -
Michael Moeser, Senior Analyst at PaymentsSource, talks to Jess Turner, EVP of consumer and small business solutions at Mastercard, about how consumers are making payments when they're no longer on lockdown but not quite back to the way things used to be.
September 22 -
COVID-19 has accelerated changes in payments behavior that would otherwise have taken years to occur, laying the foundation for global expansion post-pandemic. But for different parts of the world, this digital transformation had very different outcomes.
September 22 -
The months-long saga of Bytedance’s forced sale of TikTok in the U.S. is finally close to the finish line, and Walmart stands to gain new social tools and youthful consumers in its battle with Amazon and other brick and mortar chains.
September 21