As more banks look to offer
TD Bank cut the latest deal in the space, announcing this week that it had acquired Layer 6, an AI company based in Toronto that uses technology to offer personalized and predictive communications to financial services customers. Terms of the deal were not disclosed, but a report in The Globe and Mail said it was worth more than $100 million.
TD has been among the banks at the forefront of personalization; it already partners with the personal financial management firm Moven and the tech startup Flybits
In an
Indeed, many banks are
"I want to be able to call my smart assistant — say he's named Alfred — whether I'm in my car using Siri or at home using Google Home or at the office using Alexa," Moven founder Brett King said in a recent episode of his “Breaking Banks” podcast. "I want Alfred to be able to answer me and know me. He should know who I am just based on my voice pattern."