Community Banks in Virginia, North Carolina Rebranded

Union Bankshares in Richmond, Va., and Entegra Financial in Franklin, N.C., are rebranding their banks.

The $904 million-asset Entegra said last week that it will rebrand its Macon Bank as Entegra Bank by the end of September.

"We concluded that, as we continue to grow, the Entegra Bank name would best allow us to serve new markets, in addition to promoting the values of integrity and trust that the bank was built upon," Roger Plemens, Entegra Financial's president and chief executive, said in a press release. "The Entegra Bank name will also better align the bank with our holding company name."

The bank's previous name harkens back to its roots in Macon County, N.C., where it was founded in 1922. The bank has 11 branches and a loan production office.

The $7.2 billion-asset Union Bankshares said it would revive the Union Bank & Trust name that it used before the 2009 merger of Union Bancshares and First Market Bank. Union Bank has 131 branches and more than 200 ATMs in Virginia.

Union Bankshares adopted its current name last April, shortening its branding from Union First Market Bankshares. The company bought StellarOne Bank in January 2014, making Union the biggest community bank based in Virginia.

For reprint and licensing requests for this article, click here.
Community banking M&A Virginia
MORE FROM AMERICAN BANKER