It's been a busy year for Heidi Steiger, eastern region president of The Private Client Reserve of U.S. Bank.
Last fall, there was a private showing of the work of Miami artist Enrique MartÃnez Celaya, for clients and prospects in town for Art Basel Miami. In spring, Steiger hosted fashion-minded clients at a Douglas Hannant runway show in New York.
And this summer, she gave clients access to a hot ticket in Nashville, the Broadway-bound stage production of "The Nutty Professor," directed by the star of the 1963 film, Jerry Lewis. As the presenting sponsor, The Private Client Reserve brought clients to special performances and arranged for meetings with the cast and crew, including a dinner where Lewis did about 45 minutes of stand-up.
Steiger was excited to share a table with Lewis and his wife and was impressed to learn that he has performed for six U.S. presidents. She's also excited about the impact the sponsorship seems to have had on prospects. "It has already raised our visibility quite a bit in Nashville," she reports.
This item is from the September issue of
