New brands are emerging to improve banking services to targeted consumer segments, and Daylight is one intent on winning over the LGBTQ market. What are mainstream banks getting wrong that leaves an opening for niche brands like Daylight?
Join Mary Wisniewski, an editor at Bankrate, as she explores persistent hurdles the LGBT community faces when banking and how these gaps stand to change. She’ll be talking with Billie Simmons and Rob Curtis, co-founders of Daylight, about how the two LGBTQ executives aim to make a mark on an underserved market few financial services companies have proactively pursued, and how they’ll tackle challenges like KYC while still being sensitive to issues like deadnames.