Ripple's blockchain technology has contributed to a wave of companies that have streamlined international payments by cutting out intermediaries such as correspondent banks. Initially these banks viewed Ripple as a competitor, but have increasingly partnered with Ripple in recent years to extend their own market reach among e-commerce sellers and supply chains. John Adams, executive editor at PaymentsSource, is sitting down with Ripple’s Asheesh Birla, the general manager of RippleNet and an industry-leading blockchain and cryptocurrency expert to discuss the evolving collaborative and competitive landscape and how Ripple has adjusted its technology to deal with different crises.
How Ripple extended their brand through partnerships
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